Data for Progress’ 2024 Swing Voter Reports
Decision Time: A Final Look at the Swing Voters Who Could Decide the Election
Swing voters see Harris as more competent than Trump and as someone who is better at working across the aisle and fighting for people like them.
Swing Voters Can Better Explain What Trump Stands For Than What Harris Stands For
Swing voters continue to have an unfavorable opinion of both presidential candidates and both vice presidential candidates.
Harris Can Win Swing Voters by Emphasizing Populist Economic Policies and Protecting Freedoms
Data for Progress’ updated guide on Harris-Trump swing voters.
Pre-Biden’s Exit:
Post-Debate, Swing Voters Are Increasingly More Concerned About Biden’s Age Than Trump’s Criminal Charges
Fifty-three percent of swing voters say they are more concerned about Biden’s age, a 12-point increase from our pre-debate survey.
Measuring the Swing: Evaluating the Key Voters of 2024
Our inaugural guide to the swing voters of the 2024 presidential election covers their demographics, ideologies, and views on the election.
Read our methodology for identifying swing voters here.